Standing Out In An Online Job Search World

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I recently spoke at the Career Transition Institute in Columbus. I was speaking on the job search in a digital world. The trick with this is that the attendees were certainly not digital natives. Many had worked in the same company for years and for whatever reason were displaced and now seeking a job. When they last looked for a job newspaper want-ads and mailing out resumes is how it was done. Today there is an entirely new paradigm. Online is the way the job search world works and to succeed you get to participate.

The way I look at this is the same way I look at promoting entrepreneurial businesses. Tell your story, be real and create value. There is no doubt the people in the audience¬† had huge knowledge but they were not making it known as they were focusing on resumes and cover letters. Regardless of how good the resume is it is going to look like everyone else’s because that’s the game. If you want to succeed you get to be proactive and show who you are and what you will bring to the prospective employer. Here are a few tips I shared.