Dream, Declare and Most Importantly Deliver

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I have watched people quit their jobs to start the business of their dreams then never start the business only to go back and work in the cubical farm.

I have watched people who have created their dream business then spend more time playing around and taking pats on the back for a job not yet done than they spend on running the business.

I have watched people in college enroll in their dream degree program, kick ass in the classes but not do what it takes to succeed after college.

To be clear, I absolutely believe in Dream, Declare and Deliver. I have seen it work. The challenge in each of these situations is that the people Dreamed and Declared but left out a step. They became distracted because they didn’t focus on Delivering.